Brand Identity

Prep is a boutique beauty salon in Dublin 2 offering a range of beauty services and treatments, as well as catering for weddings and offsite events. The salon attracts a mainly female clientele and needed to look chic and stylish but with a friendly, playful undertone. I designed a simple wordmark with an altered version of the typeface Parisien, while the colour scheme was developed in sync with the newly redecorated interior of the salon. I also designed gift bags, recommend-a-friend promotional materials, foil-embossed stationery and giftcard holders.

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