Brand Identity

Buagh is a digital-only savings intermediary that finds the best new contract offers for its members across a range of utilities and bill-based services. Aimed at tech-savvy homeowners, the platform offers membership to customers looking to get the most from their services and utility contracts. The identity needed to look accessible, commercial and easy-to-use; as well as conveying a sense of trust, competency and reliability. I designed a prospective brand identity including a logo and suggestions on brand implementation across various media.

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